Lokol Buzz News


Smarter way to keep up on what's happening around you.

Get daily curated news straight to your inbox. Currently serving Dallas / Fort Worth and surrounding communities.

Crayola Unveils New Inclusive Skin Tone Crayons

Crayola Unveils New Inclusive Skin Tone Crayons
Share on twitter
Share on facebook
Share on linkedin
Share on pocket

Crayola is making an effort to promote inclusivity with a new line of crayons.

The packs include side panels with the color names, including “light almond,” “deep rose” and “medium golden.” Each crayon label also lists the color name in English, Spanish and French.

“With the world growing more diverse than ever before, Crayola hopes our new Colors of the World crayons will increase representation and foster a greater sense of belonging and acceptance,” Crayola CEO Rich Wuerthele stated in a news release. “We want the new Colors of the World crayons to advance inclusion within creativity and impact how kids express themselves.”

To create the new colors, Crayola teamed up with MOB Beauty co-founder and CEO Victor Casale. The announcement coincided with the United Nations-sanctioned World Day for Cultural Diversity for Dialogue and Development.

Many have bemoaned the lack of skin color inclusivity in art supplies like crayons. In 2019, Virginia elementary school student Bellen Woodard launched the “More Than Peach” project to bring more multicultural art supplies and awareness to classrooms in the U.S.

Crayola’s “Colors of the World” line also includes a coloring book featuring landmarks and characters around the globe. The new products will be available in July.

First appeared on HuffPost.com

Leave your comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Trending News